June Sales in Review | 30A Beaches

Real estate sales were HOT in June in the 30A beaches market with 187 properties closed (up by over 100 from May) and 207 new contracts for homes and condos combinedBerkshire Hathaway HomeServices Beach Properties of Florida recorded over $61 million in sales volume and 58 transactions sides for the 30A beaches market segment. The company recorded over $83 million in sales volume across Walton and Okaloosa counties.

A  new construction 8 bedroom Gulf front estate in Seagrove Beach was the highest priced single family home to sell during June at $7.85 million. This sleek contemporary home included over 6,600 square feet, a swimming pool, panoramic views of the Gulf throughout and covered fourth story rooftop deck.


The highest priced condo sold was a 4 bedroom, two level Gulf front residence in the WaterColor community that closed at $2.5 million.

Featured 30A Homes- May 2020

Scenic Highway 30A may only be 28.5 miles long, but within those miles you will find multiple beach communities, each unique in design, amenities, and more.

Every 30A community is amazing, but it’s important to do your homework, so you can decide which community fits your family and/or your rental investment expectations.

One of the most unique things about the 30A area is the architectural diversity. Each community has its very own style, which you will see showcased here with our featured homes.

  1. Seagrove Beach

If you are looking for a community that is flawlessly full of that beach town charm, then Seagrove may have just what you are looking for. When I think of a traditional beach lifestyle, I think of Seagrove. Everything you would expect from a beach community can be found here, and more.

Featured Property – Seagrove Beach



Beds: 1

Baths: 1 | 1

Sq. Ft.: 730

Type: Condo

Walk to the beach in two minutes and enjoy peekaboo Gulf views from the balcony. Featuring tile floors, stainless steel appliances, granite countertops, built-in hallway bunks and French doors that open to the covered balcony.

Sold fully furnished, this condo is an ideal investment property.


  1. WaterColor

Located on 499 acres, WaterColor was created with families in mind and offers the charm of small-town life with no amenity spared! Here you will find six beautiful swimming pools, a Gulf front beach club, nature trails, a Boathouse offering kayaking, canoeing and paddle boarding, a fitness center, outstanding tennis facility, Camp WaterColor for kids with lazy river and waterslide, parks and green spaces.

Featured Property- WaterColor



Beds: 5

Baths: 5 | 1

Sq. Ft.: 4,471

Type: Single Family Home

Spacious and immaculate property in brand new condition. Enjoy a dream backyard with a large private swimming pool/ spa, a Baja deck, and a cabana with 42′ Isokern outdoor fireplace. Behind this home is a nature preserve, so no rear neighbors! Luxury finishes throughout including wire-brushed distressed oak floors, V groove walls, Carrara marble countertops, Sub-Zero and Wolf appliances and much more


  1. Prominence

Prominence is one of my all-time favorite communities. Easy access to the beautiful Town Center (The Hub). ”The Hub” includes restaurants, shops, and an amphitheater with covered event pavilion, a cinema screen for movies, as well as a stage for concerts and events. This is an amazing place that flawlessly combines luxury and family friendliness.

Featured Property- Prominence



Beds: 2

Baths: 2

Sq. Ft.: 1,182

Type: Condo

”One of a kind” two-bedroom, two-bathroom townhome is turn-key and ready for your family! Fully furnished and features a STRONG rental history. Rare ”CORNER LOT” with incredible location upfront by pool. Unit features; 8ft doors, 10ft ceilings, professional designed lighting, custom furniture, window treatments, custom cabinetry, and exceptional craftsmanship throughout.



Beds: 3

Baths: 3 | 1

Sq. Ft.: 2,366

Type: Single Family Home

Strong rental potential! This vast homesite offers an open concept and boasts 3,200 sqft of entertainment which includes indoor and outdoor living space. This breathtaking floor plan offers exceptional woodwork & custom moulding throughout leaving absolutely no details untouched.


  1. Watersound West Beach

Watersound West Beach is one of the most beautiful places I have ever seen, and incredibly sought after when it comes to real estate investors looking to add a luxury vacation rental to their real estate portfolio. This community has everything you need and more. Community pool/clubhouse, putting green, boardwalks and trails, green spaces and parks, boardwalk to the beach, security gate, high speed fiber optic internet, and fitness center at Watersound Beach.

Featured Property- Watersound West Beach



Beds: 4

Baths: 4 | 1

Sq. Ft.: 3,504

Type: Single Family Home

Check out this custom masterpiece in Watersound West Beach. Over 3500 square feet of living area, and fabulous LAKE VIEWS. Spacious floor plan, with an open gourmet kitchen, dining, and living area with fireplace. Stunning master suite with vaulted ceiling and private patio.

These homes are only a small sample of the amazing properties you will find on 30A. If you are ready to start your home search, I am here to help get you into your 30A dream home!

John LaForte
Berkshire Hathaway Home Services Beach Properties of Florida
28B WaterColor Way
Santa Rosa Beach, FL 32459

Email: 30ajohn@gmail.com

COVID-19 and 30A Real Estate

With the Coronavirus pandemic wreaking havoc all over the world, many industries have come to a screeching halt. One industry that didn’t is Real Estate. People are still buying and selling homes, adding to investment portfolios, and hunting for real estate deals. Some states, where Real Estate was not deemed essential, have obviously noticed a decline, but in states like Florida, real estate hasn’t changed much.

coronavirus and real estate

The main difference is the way we, as Realtors, conduct business. It’s important to keep each and every buyer or sellers concerns in mind. This may mean selling a house “sight unseen” because the buyer is uncomfortable leaving their current home. If a Realtor won’t make considerations based on your comfort, then that warrants some serious worry.

Thankfully, I am able to offer real estate services that accommodate buyers and sellers in this uncertain time. I am dedicated to my current and future clients. I want to make sure they have access to the services they need for their real estate transactions. I am currently offering free online home valuations (for those thinking about selling their home.), virtual buyer and seller consultations (this includes personal buyers and investors), virtual and video tours (view homes without leaving home.), and more.

Contact me if you want to work with a 30A Realtor who cares about your comfort during the times that matter.

John LaForte
Berkshire Hathaway HomeServices Beach Properties of Florida
28B WaterColor Way
Santa Rosa Beach, FL 32459



Why Should You Use a 30A Real Estate Agent?

30a real estate agent Selling a home can be a complicated process when you attempt to sell without a 30A Real Estate Agent.

When you sell on your own, you have to market your property, price your property, and work through sometimes complicated negotiations on your own. Many homeowners who decide to try and sell themselves end up using a licensed Real Estate Agent after their attempt fails. It’s not uncommon to see For Sale by Owners (FSBO) sit on the market for months beyond what the homeowners expected. That means months of paying mortgage payments they didn’t think they would have at all. These sellers also have to pay fees to advertise their homes that would not be an expense if they had a 30A Real Estate Agent.

Many sellers decide to try and sell on their own to save money on the commission they would have to pay if they used a Real Estate Agent, but many times they end up saving little or actually spending more.

Here’s why.

  1. To gain exposure for your home, you need to be listed on the MLS. This is something licensed Real Estate Agents do for you, but if you wanted to list your home as an owner, you must pay a fee that ranges from $300 to $500 on average. You will also need to do other advertising, answer inquiries, schedule and host showings, and more.
  2. FSBO’s don’t often get the same attention as homes listed with a Real Estate Agent, and they sit on the market longer because of it. Real Estate Agents don’t only work with sellers, they also work with home buyers. So, right away, they have an audience for your property. Real Estate Agents use a variety of methods to get your home noticed. Many offer professional pictures, staging advice, various promotion, and more…all to get your home in front of people.
  3. The average homeowner doesn’t have advanced real estate market knowledge. This can be detrimental when selling. In order to sell a home at value (or above), and fast, you need to have knowledge of the local real estate market. Real Estate Agents have tools, resources, and experience in their corner. These things help them suggest competitive listing prices, negotiate with buyers to get you the most money, and sell your home within the time frame you want in order to avoid unexpected mortgage payments.

If you are planning on selling your 30A home, feel free to contact me to discuss how I can help you!

John LaForte, REALTOR
Berkshire Hathaway HomeServices Beach Properties of Florida
28B WaterColor Way
Santa Rosa Beach, FL 32459
Map Location

30A – A Great Place to Raise a Family

30A offers more than just amazing opportunities for real estate investors. It’s a great place to raise a family. Here are just some of the reasons why you should consider 30A for your family vacation home, or permanent residence.

  1. 30A hosts an enormous number of family friendly events throughout the year. You will never be left searching for something to do to keep the kids entertained. In January alone, 30A will be hosting several events fun for kids and adults, like the 30A Songwriters Festival. You can also head over to Topsail Hill Preserve State Park for Family Challenge Saturdays! And who can forget the pristine beaches of course.
  2. The Sense of Community Runs strong. There are many communities located in the 30A area, and each is unique in its own way. While visiting, you may even feel like you are traveling through totally different worlds, but there is one thing that all these communities share…a strong sense of community. You will encounter tons of friendly people who take pride in not only their own homes, but in the community as a whole. You will find no shortage of charitable events to help those in need, immaculately kept homes, and welcoming people ready to make conversation.
  3. The Variety and Number of Excellent Schools. One of the most important things to consider when deciding where you will raise your family is the schools in the area. The 30A area offers so many different options when it comes to where and how you want your child to learn. From the unique Ohana Institute in Rosemary Beach, which focuses on project based learning and real world experiences, to the Seaside Neighborhood School, which ranked third among 583 middle schools in the state of Florida, you are sure to find an amazing school that fits for your family.

30A Real Estate

My family and I are so thankful we made 30A a part of our life. We have enjoyed every moment of it. If you are ready to call 30A home too, contact me!

John LaForte
Berkshire Hathaway HomeServices Beach Properties of Florida
28B WaterColor Way
Santa Rosa Beach, FL 32459

Email: 30ajohn@gmail.com

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